Leadership example setting with special guest Laura Darrell

On this episode of the 11th Thing podcast we take a look at the importance of leadership example setting with special guest; former business executive, coach, speaker and top-selling author Laura Darrell. During the episode, Laura draws on her decades worth of experience, gained whilst working for some of the most iconic brands in business [including Apple and Starbucks] to describe the critical role that leaders play when they set examples for others.

In this masterclass, Laura highlights the dangers that arise when leaders, especially those in senior positions, are perceived as unrelatable. Laura goes on to state that behaviours are the most powerful voice of leadership and the most effective way to build trust and establish credibility with followers.